Skip to main content
Koha online
Your cart is empty.
Cart
Lists
Public lists
New Arrivals_New
New Arrivals
sdfd
View all
Your lists
Log in to create your own lists
Log in to your account
Your cookies
Search history
Clear
About KRC
Mission & Objectives
Services & Facilities
Rules & Regulations
KRC Team
Subscribed Databases
Open Access e-Resources
Events
Library catalog
Title
Author
Subject
ISBN
ISSN
Series
Call number
All libraries
B. Sc. (Applied Statistics and Data Analytics)
B. Sc. (Financial Mathematics)
B. Sc. Chemistry
B. Sc. Chemistry (Industrial Chemistry)
B. Sc. Comp Science (Virtual & Augmented Reality)
B. Sc. Computer Science (Cloud Computing)
B. Sc. Computer Science (Cyber Security)
B. Sc. Physics (Computational Physics)
B. Tech Petroleum Engineering (AI & ML)
B. Tech Petroleum Engineering (AI & ML)
B.A (HON) English
B.A (HON) Political Science
B.A (HON) Psychology
B.A. (Photography)
B.Com (Hons) Advanced Accounting and Auditing
B.Com (Hons) International Accounting&Finance ACCA
B.Com FinTech
B.COM.
B.DES Product Design
B.DES User Experience Design
B.DES Visual Communication Design
B.Des. Animation and VFX Design
B.Des. Fashion and Apparel Design
B.Des. Interior and Space Design
B.Sc (Hons)
B.Sc. (Computational Mathematics and statistics)
B.Sc. (Hons) Economics
B.Sc. Business Economics
B.Sc. Data Science & Big Data Analytics
B.Sc. Hospitality and Hotel Administration
B.Sc.( Computer Science )
B.Tech (Petroleum) (AI & ML)
B.Tech Integrated Computer Science and Engineering
B.Tech Materials Science and Engineering
B.Tech-Int (CSE)
B.Tech. Bio Engineeering
B.Tech. Chemical Engineering
B.Tech. Civil Engineering
B.Tech. Civil-Smart Infrastructure & Construction
B.Tech. Computer Science & Engineering
B.Tech. CSE - Computer Science & Business System
B.Tech. CSE-Artificial Intelligence & Data Science
B.Tech. CSE-Cyber Security & Forensics
B.Tech. ECE-Artificial Intel & Machine Learning
B.Tech. Electrical & Computer Engineering
B.Tech. Electrical Engineering
B.Tech. Electronics & Communication Engineering
B.Tech. Integrated-Civil Engineering
B.Tech. Integrated-Computer Engineering (Polytechnic)
B.Tech. Integrated-CSE
B.Tech. Integrated-CSE-Artificial Inteligence & DS
B.Tech. Integrated-Electronics & Telecommunication
B.Tech. Integrated-Mechanical Engineering
B.Tech. Materials Science & Engineering
B.Tech. Mechanical Engineering
B.Tech. Petroleum Engineering
B.Tech. Polymer Engineering
B.Tech. Robotics & Automation Engineering
B.Tech.Int-Civil Engg (Smart Infra & Construction)
B.Tech.Int-ECE
B.Tech.Int-ECE-Artificial Intel & Machine Learning
B.Tech.Int-Mechanical Engg (Robotics & Automation)
BA (Journalism and Mass Communication)
BA (Hons) Public Administration
BA (Liberal Arts)
BA Filmmaking
BA Hons (Government and Administration)
BA LL.B. (Hons)
BA-Government and Administration
BA-Social Science
BA(MM)
Bachelor of Business Administration
Bachelor of Business Administration (CA)
Bachelor of Business Administration (EM)
Bachelor of Business Administration (IB)
Bachelor Of Business Administration(GeB)
Bachelor of Education-B.Ed.
Bachelor of Fine Arts
Bachelor of Interior Design
Bachelor of Pharmacy
Bachleor of Fine Arts (Applied Arts)
BBA (Global Business and Management)
BBA (Liberal Studies) Leadership
BBA (Research)
BBA Banking Finance & Insurance
BBA Branding and Advertising
BBA Business Analytics
BBA Digital Marketing
BBA Family Business and Entrepreneurship Management
BBA Global Marketing & Event Management
BBA Hospitality and Hotel Administration
BBA HR Management
BBA-LLB (Hons.)
BCA
BCA Science
Center of Sustainability
Civil Services Training
Dadasaheb Phalke International Film Institute
Department of Chemical Engineering
Department of Chemistry
Department of Civil Engineering
Department of Clinical Sciences
Department of Commerce and Accounting
Department of Computer Engineering and Technology
Department of Computer Science and Applications
Department of Economics and Public Policy
Department of Electrical and Electronics Engineering
Department of Environmental Studies
Department of Hospitality Management
Department of Leadership
Department of Liberal Arts
Department of Mathematics and Statistics
Department of Mechanical Engineering
Department of Media & Communication
Department of Media and Communication
Department of Peace Studies
Department of Petroleum Engineering
Department of Pharmaceutical Sciences
Department of Photography
Department of Physics
Department of Polytechnic
Department of Public Health
Department of Visual Arts
Department of Wellness and Yogic Science
Diploma in Lighting Technology and Management
Diploma in Photography
Doctor of Philosophy in Computer Science
Doctor of Philosophy in Chemistry
Doctor of Philosophy in Biology (PhD-Biology)
Doctor of Philosophy in Commerce
Doctor of Philosophy in Education
Doctor of Philosophy in English
Doctor of Philosophy in Mathematics and Statistics
Doctor of Philosophy in Pharmacy
Doctor of Philosophy in Sociology
Engineering Book Bank
General Reading
Integrated Business Management(BBA+MBA)
Integrated M. Sc. Biotechnology
Library Staff
Life Transformations Center
LL.B.
M Pharm Pharmacognosy
M,Sc BIOLOGY
M. Sc. (Blockchain Technology)
M. Sc. Industrial Microbiology
M.Com CIMA
M.Des. in Industrial Design
M.Des. User Experience Design
M.Des.(Product Innovation & Entrepreneurship)
M.Pharm in Pharmaceutical Chemistry
M.Pharm in Pharmaceutics
M.Pharm in Pharmaceutical Quality Assurance
M.Pharm in Pharmacology
M.Pharm. (Pharmaceutical Analysis)
M.Sc (Mathematics)
M.Sc (Statistics)
M.Sc. (Biotechnology)
M.Sc. (Computer Science)
M.Sc. (Data Science & Big Data Analytics)
M.Sc. (Ecology, Society & Sustainable Development)
M.Sc. (Industrial Polymer Chemistry)
M.Sc. (Physics) (Photonics)
M.Sc. (Yoga and Meditation)
M.Sc. Chemistry
M.Sc. Clinical Psychology
M.Sc. Economics
M.Sc. Enviormental Science
M.Tech Civil Engineering (Construction Engineering and Management)
M.Tech Mechanical CAD/CAM/CAE
M.Tech Wireless Communication & Network
M.Tech. Chemical Engineering
M.Tech. Communication Networks and Software
M.Tech. Computer Science & Engineering
M.Tech. Construction & Management
M.Tech. Data Science and Analytics
M.Tech. Design Engineering
M.Tech. ECE-Wireless Communication and Networks
M.Tech. Network Management and Cyber Security
M.Tech. Petroleum Engineering
M.Tech. Polymer Engineering
M.Tech. Research in e-Mobility
M.Tech. Research in Environment Engineering
M.TECH. SCHOOL OF CIVIL AND SUB SURFACE ENGINEERING
M.Tech. Structural Engineering
M.Tech. Thermal Engineering
M.Tech. Tunnel Engineering
M.Tech. VLSI & Embedded Systems
MA (Journalism and Mass Communication)
MA (Political Leadership & Government)
MA English
MA in Peace and Conflict Management
MA in Peace and Conflict Management
MA Media and Communication
MA Political Science
MA Psychology
Master in Law
Master of Business Administration BFS
Master of Business Administration CPM
Master of Business Administration Finance
Master of Business Administration IB
Master of Business Administration IE
Master of Business Administration Marketing
Master of Business Administration Operations
Master of Business Administration HR
Master of Business Administration-CSR
Master of Business Administration-General
Master of Business Administration-HM
Master of Business Administration-SM
MASTER OF COMMERCE
Master of Education-M.Ed.
Master of Social Work
Masters in Public Health
MBA Agri Business Management
MBA Agri Business Management
MBA Banking and Financial Services
MBA BOOK BANK
MBA Business Analytics
MBA Digital Marketing
MBA Dual Specialization
MBA Fintech
MBA Logistics and Supply Chain Management
MBA Operations & Supply Chain Management
MCA - Management
MCA (Science)
MCA Commerce (Master of Computer Application)
MFA Applied Arts with Emphasis on Research
MIT SCHOOL OF MANAGEMENT
MIT-WPU
MITCOE
MITKRC
MITLA
MITPOL
MITSOB
MITSOG
MSBT-Civil Engineering
MSBT-Computer Engineering
MSBT-E&TC(Electronics & Telecommunication Engineering )
MSBT-IT(Information Technology)Engineering
MSBT-Mechanical Engineering
Office of Dean Academics
PG Diploma in Artificial Intelligence and MLT
PG Diploma in Cyber Security in association with KPMG
PGD in Artificial Intelligence for Climate Action
PGD-Artificial Intelligence for Climate Action
Ph.D in Commerce (Autumn)
Ph.D. (Chemical Engineering)
Ph.D. (Civil Engineering)
Ph.D. (Computer Engineering)
Ph.D. (Electronics & Communication Engineering)
Ph.D. (Mechanical Engineering)
Ph.D. (Petroleum Engineering)
Ph.D. in Biochemistry
Ph.D. in Biotechnology
Ph.D. in Business Administration
Ph.D. in Chemistry (Autumn)
Ph.D. in Computer Science (Autumn)
Ph.D. in Consciousness Studies (Autumn)
Ph.D. in Education (Autumn)
Ph.D. in English (Autumn)
Ph.D. in Environmental Sciences (Autumn)
Ph.D. in General Management
Ph.D. in Human Resource Management
Ph.D. in Law (Autumn)
Ph.D. in Marketing Management
Ph.D. in Mathematics (Autumn)
Ph.D. in Microbiology (Autumn)
Ph.D. in Physics
Ph.D. in Psychology (Autumn)
Ph.D. in Public Health
Ph.D. in Statistics (Autumn)
Ph.D. in Visual Art
Pharm D (Doctor of Pharmacy)
Post Graduate Diploma in Regulatory Affairs
Post Graduate Program in Public Policy
School of Education
SCHOOL OF BIOLOGY
SCHOOL OF CIVIL AND SUB SURFACE ENGINEERING
SCHOOL OF COMMERCE
School of Computer Science
School of Consciousness
School of Design
School of Economics and Commerce
School of Engineering and Technology
School of Health Sciences and Technology
School of Law
UG Book Bank
Admission
Advanced search
Authority search
Tag cloud
Libraries
Log in to your account
×
Login:
Password:
Forgot your password?
Home
ISBD view for: Strategic Marketing
Normal view
MARC view
ISBD view
Strategic Marketing
Andreasen A. R.
Strategic Marketing - 1st - India Pearson 2015 - xiv+230
ISBN:
978-93-325-4951-7
Dewey Class. No.:
658.8
Place hold
Print
Request article
Add to your cart
(remove)
Save record
BIBTEX
Dublin Core
MARCXML
MARC (non-Unicode/MARC-8)
MARC (Unicode/UTF-8)
MARC (Unicode/UTF-8, Standard)
MODS (XML)
RIS
More searches
Search for this title in:
Other Libraries (WorldCat)
Other Databases (Google Scholar)
Online Stores (Bookfinder.com)
Open Library (openlibrary.org)
Exporting to Dublin Core...
×
Simple DC-RDF
OAI-DC
SRW-DC
MITKRC Library. All Rights Reserved. © 2020 Implemented and Customised by Softech Solutions & Services | Pune
You Are OPAC Visitor No
