Foundations of Advertising Theory & Practice (Record no. 129726)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00319nam a2200121Ia 4500 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Chunawalla S. A. |
| 245 ## - TITLE STATEMENT | |
| Title | Foundations of Advertising Theory & Practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Mumbai |
| Name of publisher | Himalaya Pub. |
| Year of publication | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | Pg.No.XXVII+272 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
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