Principles of Marketing & Database marketing: (Record no. 216764)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00492nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250220180720.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220511b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131764411 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Amol |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Tapp,A. |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing & Database marketing: |
| Remainder of title | A Digital Orientation |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Uttar Pradesh |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi,516 |
| Other physical details | PB |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Database Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha issues (borrowed), all copies | 5 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14021 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14022 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14023 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14024 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14025 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 1 | 658.872 | 14026 | 17/01/2025 | 11/05/2022 | Books | 17/01/2025 | ||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 1 | 658.872 | 14027 | 10/02/2025 | 11/05/2022 | Books | 10/02/2025 | ||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 1 | 658.872 | 14028 | 31/08/2024 | 11/05/2022 | Books | 20/08/2024 | ||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 1 | 658.872 | 14029 | 20/02/2025 | 11/05/2022 | Books | 20/02/2025 | ||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14030 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14031 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14032 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14033 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14034 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14035 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14036 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14037 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14038 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14039 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14040 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14041 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14042 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 1 | 658.872 | 14043 | 11/02/2025 | 11/05/2022 | Books | 11/02/2025 | ||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14044 | 11/05/2022 | 11/05/2022 | Books | ||||||
| Management | MIT-WPU | MIT-WPU | 11/05/2022 | 879.00 | 658.872 | 14045 | 11/05/2022 | 11/05/2022 | Books |