The Indestructible Brand (Record no. 217399)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00366nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789386446794 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4056 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Sharma, V |
| -- | Kharas, H |
| 245 ## - TITLE STATEMENT | |
| Title | The Indestructible Brand |
| Sub-Title | Crisis management in the age of social media |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi |
| Name of publisher | Sage |
| Year of publication | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xiv; 142 |
| Other physical details | PB |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | General |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| MIT-WPU | MIT-WPU | 29/08/2022 | Allied Publishers | 295.00 | 658.4056 | 205460 | Books |