Digital Marketing Cases From India (Record no. 226133)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00900nam a22002057a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-1-64429-192-4 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Author Mark | NAR |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author Name | Nargundkar, R |
| 245 ## - TITLE STATEMENT | |
| Title | Digital Marketing Cases From India |
| 250 ## - EDITION STATEMENT | |
| Edition | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Chenai |
| Name of publisher | Jaipuria Institute of Management Indore |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | XI, 90 |
| Accompanying material | PB |
| 500 ## - GENERAL NOTE | |
| Bill No | Donated By Easwar Iyer |
| Bill Date | 2025-05-02 |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Keywords | Digital Marketing Cases From India |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Digital marketing fundamentals encompass strategies for promoting products or services online, including SEO, content creation, social media marketing, email marketing, and online advertising. It also involves audience targeting, data analysis, and leveraging different digital channels to connect with potential customers and achieve online marketing goals. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Digital Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Author 2 | Sainy, R |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Write Off Books | Lost status | Collection Type | Home library | Current library | Shelving location | Date of Accessioning | Vendor Name | Full call number | Accession Number | Department_2 | Koha item type | Department |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Marketing | MIT-WPU | MITKRC | 2nd Floor | 09/05/2025 | Donated By Easwar Iyer | 658.84 NAR | 14725 | Marketing Management | Books | Marketing Management |