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The Last Battle of Saraighat: The Story of the BJP’s Rise in the North-east (Record no. 226445)

MARC details
000 -LEADER
fixed length control field 01634nam a22001697a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780670090273
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 954.162
Author Mark SET
100 ## - MAIN ENTRY--AUTHOR NAME
Author Name Sethi, Rajat
245 ## - TITLE STATEMENT
Title The Last Battle of Saraighat: The Story of the BJP’s Rise in the North-east
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher Penguin Vkining
Year of publication 2017
300 ## - PHYSICAL DESCRIPTION
Number of Pages 182
505 ## - FORMATTED CONTENTS NOTE
Keywords BJP
520 ## - SUMMARY, ETC.
Summary, etc The first-ever account of the BJP's landslide victory in the 2016 Assam legislative assembly elections, the battle of Saraighat was fought in 1671 between the Ahoms of Assam and the Mughal invaders. In 2016, the BJP centred its strategy for the legislative assembly elections on this historic battle, focusing on issues of illegal migration, constantly invoked in the party's rallies, posters and communication to appeal to the voting public. The historic elections saw the BJP win an overwhelming majority of assembly seats in Assam, where the Congress had been in power for decades. It was a watershed moment that opened the door for the party to the political corridors of the north-east. In this book, Rajat Sethi and Shubhrastha, political campaigners for the BJP in the north-east of India, take you behind the scenes of the high-octane electoral drama. They outline the political history of the region, provide details of election strategies employed by the party and explain why they resonated with the local people so strongly. The Last Battle of Saraighat looks at Assam as a case study to explain the rise of the BJP in the north-east and throws light on the key political issues of the region.<br/>Read more
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Political Party
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Write Off Books Lost status Remark Collection Type Home library Current library Date of Accessioning Price Full call number Accession Number Koha item type
    Received from EP office Reference MITSOG MITSOG 04/08/2025 599.00 954.162 SET 14777 Books
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