Cracking The Ad Code (Record no. 69142)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00334nam a2200133Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781107646476 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Goldenberg Jacob |
245 ## - TITLE STATEMENT | |
Title | Cracking The Ad Code |
250 ## - EDITION STATEMENT | |
Edition statement | 1st |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Delhi |
Name of publisher | Cambridge University Press |
Year of publication | 2011 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | Pg.No.XVII+600 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Home library | Current library | Date acquired | Accession Number | Koha item type |
---|---|---|---|---|---|---|
Master of Business Administration-General | MIT-WPU | 25/07/2011 | 200184 | Books |