Brand Positioning. (Record no. 70361)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00267nam a2200121Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.06 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Sengupta, Subroto. |
| 245 ## - TITLE STATEMENT | |
| Title | Brand Positioning. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | TMH |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 444 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Cost, normal purchase price | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| Master of Business Administration-General | MIT-WPU | 20/10/2008 | 299.00 | 201419 | Books |