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1.
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Consumer Behaviour & Marketing Communication : An Indian Perspective .-978-93-5119-182-7
by
Kumar, Ajay & Singh, Kamal
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Biztantra, Delhi
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2.
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Brand Management .-81-89547-00-3
by
Kumar,Ajay
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SSDN, New Delh
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3.
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Brand Management
by
Kumar Ajay
Edition:
2nd
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Delhi
Wisdom Pub
2008
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4.
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Brand Management
by
Kumar Ajay
Edition:
2nd
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
Delhi
Wisdom Pub
2008
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