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Research Methodology and Techniques In Hotel Management

By: Material type: TextTextPublication details: New Delhi Centrum Press 2014Edition: 1Description: VII, 304 HBISBN:
  • 978-93-50884-476-2
Subject(s): DDC classification:
  • 647.95 PRA
Contents:
Research Methodology and Techniques In Hotel Management
Summary: Research in hotel management uses both qualitative and quantitative methods to understand guest experiences, analyze market trends, and improve operations. Qualitative methods, like interviews and focus groups, explore guest perceptions and identify areas for improvement. Quantitative methods, like surveys and statistical analysis, measure customer satisfaction and identify trends.
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Books Books MITKRC 2nd Floor Reference 647.95 PRA (Browse shelf(Opens below)) Available Hospitality Management 208814

WORDI/2025/CRB/3 2025-04-01

Research Methodology and Techniques In Hotel Management

Research in hotel management uses both qualitative and quantitative methods to understand guest experiences, analyze market trends, and improve operations. Qualitative methods, like interviews and focus groups, explore guest perceptions and identify areas for improvement. Quantitative methods, like surveys and statistical analysis, measure customer satisfaction and identify trends.

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