000 | 00912nam a2200193 4500 | ||
---|---|---|---|
005 | 20250505065002.0 | ||
020 | _a978-81-261-6044-0 | ||
082 |
_a647.94 _bSIN |
||
100 | _aSingh, S K | ||
245 | _aFundamentals of Hospitality E-Marketing | ||
250 | _a1 | ||
260 |
_aNew Delhi _bAnmol Publication pvt Ltd _c2014 |
||
300 | _aVII, 264 | ||
500 |
_aWORDI/2025/CRB/3 _b2025-04-01 |
||
505 | _aFundamentals of Hospitality E-Marketing | ||
520 | _aHospitality e-marketing focuses on using online channels like websites, social media, and email to promote and sell hospitality products and services, aiming to reach a wide audience and build relationships with potential and existing customers. It involves a digital strategy that considers the unique characteristics of hospitality, such as intangibility and the need to create memorable experiences. | ||
650 | _aHospitality Management | ||
942 | _cBK | ||
999 |
_c226099 _d226099 |