000 00275nam a2200121Ia 4500
008 200802s9999||||xx |||||||||||||| ||und||
035 _a43435
100 _aKapferer, Jean Noel
245 0 _aStartegic Brand Management
250 _a2nd
260 _bKogan Page
942 _cBK
999 _c43436
_d43436