| 000 | 00357nam a2200121Ia 4500 | ||
|---|---|---|---|
| 008 | 200802s9999||||xx |||||||||||||| ||und|| | ||
| 035 | _a44558 | ||
| 100 | _aBelch, George E Belch, Michael A & Purani, Keyoor | ||
| 245 | 0 | _aAdvertising and Promotion ; An Integrated Marketing Communication Perspective | |
| 250 | _a9th | ||
| 260 | _bMcGraw Hill | ||
| 942 | _cBK | ||
| 999 |
_c44559 _d44559 |
||