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Fundamentals of Hospitality E-Marketing

Singh, S K

Fundamentals of Hospitality E-Marketing - 1 - New Delhi Anmol Publication pvt Ltd 2014 - VII, 264

WORDI/2025/CRB/3

Fundamentals of Hospitality E-Marketing

Hospitality e-marketing focuses on using online channels like websites, social media, and email to promote and sell hospitality products and services, aiming to reach a wide audience and build relationships with potential and existing customers. It involves a digital strategy that considers the unique characteristics of hospitality, such as intangibility and the need to create memorable experiences.

978-81-261-6044-0


Hospitality Management

647.94 / SIN
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