Fundamentals of Hospitality E-Marketing

By:

Singh, S K

Material type: Text

TextPublication details: New Delhi Anmol Publication pvt Ltd 2014Edition: 1Description: VII, 264ISBN:

978-81-261-6044-0

Subject(s):

Hospitality Management

DDC classification:

647.94 SIN

Contents:

Fundamentals of Hospitality E-Marketing

Summary: Hospitality e-marketing focuses on using online channels like websites, social media, and email to promote and sell hospitality products and services, aiming to reach a wide audience and build relationships with potential and existing customers. It involves a digital strategy that considers the unique characteristics of hospitality, such as intangibility and the need to create memorable experiences.

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Barcode
Books	MIT-WPU 2nd Floor	Management	647.94 SIN (Browse shelf(Opens below))	Available	Hospitality Management	208799

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Previous	647.94 CHO Fundamentals of Front Office Operations and Administration	647.94 LEO Housekeeping Management	647.94 MUR Hospitality and Catering Intermediate	647.94 SIN Fundamentals of Hospitality E-Marketing	647.94 VAL Check IN-Check Out Managing Hotel Operations	647.95 SHR Fundamentals of Advertising and Hotel Management	647.95 SIN Beverage Management in Hotels and Marketing	Next

WORDI/2025/CRB/3 2025-04-01

Fundamentals of Hospitality E-Marketing

Hospitality e-marketing focuses on using online channels like websites, social media, and email to promote and sell hospitality products and services, aiming to reach a wide audience and build relationships with potential and existing customers. It involves a digital strategy that considers the unique characteristics of hospitality, such as intangibility and the need to create memorable experiences.

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